Join IETA Market
Choose what you want to do. Start with the right registration, then use your existing IETA identity to open your workspace. You can participate in more than one path.
Find your next horse
Save your buying preferences, browse horses and start private enquiries using your central IETA account.
Buyer access through central loginSell a horse with IETA
Apply as a private horse owner or business seller. Approved sellers can manage their horse listings and enquiries.
Seller approval requiredOffer your equestrian expertise
Apply through the existing vendor onboarding and choose Service Provider. Use this path for equestrian professional services.
Existing vendor review workflowSell equestrian products
Join the vendor programme for tack, care products and other equestrian goods. Existing vendor accounts are reused.
Existing vendor review workflowHorse seller and buyer applications are separate from the Global IETA software partner programme. Experts and product vendors currently share the existing vendor application and dashboard; choose your appropriate seller type during onboarding.