SELL WITH IETA MARKET
Present your horse with clarity, confidence and care.
A considered listing helps serious buyers understand the horse before the first call. Follow the IETA checklist, prepare verified information and create a profile built for informed enquiries.
- IETA-reviewed presentation
- Media-ready horse profile
- Buyer-safe enquiry guidance
A SIMPLE, REVIEWED PROCESS
How listing a horse works
Your information stays structured from preparation to publication, so buyers can compare the details that matter.
- 01
Prepare
Collect identity, ownership, health, training, measurement and location details.
- 02
Present
Select recent photographs and an honest movement or ridden video where relevant.
- 03
Review
IETA checks clarity, required information and media quality before publication.
- 04
Connect
Respond to serious enquiries, arrange viewings safely and keep records current.
BE READY BEFORE YOU START
Your listing checklist
Use this list to avoid delays during review. Information should be current, specific and supported where a document is requested.
Need help preparing a listing? Contact Support →Horse details
- Registered or stable name
- Breed, gender and age
- Height and current location
- Colour and distinguishing marks
Training & suitability
- Discipline and current work
- Rider level suitability
- Temperament and handling
- Known habits stated honestly
Health & documents
- Ownership confirmation
- Vaccination and deworming history
- Recent veterinary information
- Registration or pedigree papers
Photos & video
- Clear full-body photographs
- Both sides, front and rear views
- Recent movement footage
- No filters or misleading edits
CHOOSE THE RIGHT ROUTE
One horse. The right presentation.
Listing format, review requirements and any applicable fee are confirmed before publication.
MARKETPLACE
Horse for sale
A structured public profile for direct buyer enquiries, viewings and informed discussions.
PREMIUM
Verified presentation
A more editorial profile for horses that need stronger provenance, media and performance context.
AUCTION
Auction nomination
For suitable horses entering a timed IETA auction with separate approval and auction rules.
SELLER RESPONSIBILITY
Trust is part of the listing.
Be accurate. Describe ability, temperament, health and limitations without exaggeration.
Use current media. Photographs and videos should represent the horse at the time of listing.
Protect both parties. Confirm identity, document agreements and arrange viewings in a safe setting.
Keep it updated. Edit or close the listing promptly when availability or information changes.
COMMON QUESTIONS
Before you list
Does IETA guarantee a sale?
No. IETA improves presentation and discovery, while the seller and buyer remain responsible for enquiries, inspection, negotiation and the final transaction.
Will every submission be published?
Listings must meet the required information, media and marketplace standards. IETA may request corrections or supporting details before publication.
Can I list for auction instead?
Yes, when the horse is suitable and accepted under the separate auction review and participation rules.
What happens if information changes?
Contact IETA or update the record as soon as possible so buyers always see current information.
READY WHEN YOUR DETAILS ARE
